Advertise with Us

We offers multiple venues for advertising your business. Below is a list of our print and online options. Discounted rates are available to clients who advertise in multiple products. Please email us and a representative will contact you with more information,


Yesterday’s Island/Today’s Nantucket is the most popular seasonal guide to Nantucket.  We have the widest distribution of any island summer guide, and advertising with us is an excellent way to get your message to year-round and summer residents as well as to vacationers.  Ours is the publication everyone uses to plan their leisure time.

Click here for the 2021 publication schedule.

Yesterday’s Island/Today’s Nantucket is well-known for having the most complete and up-to-date Events Calendar, for its Featured Restaurants and in-depth interviews, and for its eye-catching color covers. Year-round residents often take copies home to stay current with island activities and to share with house guests.

We feel if our advertisers succeed, then we have succeeded—that is one of the reasons we are in our fourth decade in business here on Nantucket.  We are flexible in number of ads, size changes, copy changes, and we offer a terrific package that includes with every display ad a directory listing, a 50-word writeup, and placement on our map.


Advertisers on The Insiders Guide to Nantucket: are eligible to be included in our Calendar of Events and may participate in our Lodging Inquiry program & Tonight’s Availability page.

Basic Links:
These include the name of your business, a photo or logo, a 30-word description you can update, phone number, link to your website, map location. Cost is $30 a month (payable annually for $360). One Basic Link is free to clients who host their websites with Basic Links must appear in an appropriate category: extra links may be purchased. If you want an ad in an area of The Insider’s Guide to Nantucket that is not your category of business, your option is to purchase a banner ad.

Premium Links:
These include the name of your business, a link to your website, up to 8 photos, a 60-word description you can update, phone number, your social media links, a video embed, customizable hero image, map location, hours. Cost is $50 a month (payable annually for $600). Premium Links must appear in an appropriate category: extra links may be purchased. If you want an ad in an area of The Insider’s Guide to Nantucket that is not your category, your option is to purchase a banner ad.

Featured Web Site of the Week:
This is a Banner Ad (400 pixels wide x 125 pixels tall) which links to your web site on the home page of Featured Websites of the Week change every Monday and must be submitted by the previous Friday at 4pm. You can email your banner to us or we can construct your banner for an additional fee.

Section Header Images + Text
NEW FOR THIS YEAR…This is the image at the top of a section.  YOU can see examples at the top of this page. These rotate with up to 4 clients.  Reservations are by the month.

Banner ads are available on most sections of,
including Commercial Sections, Events, Classifieds, and Beaches

  • Banner ads are fixed (on the page for every page view) with rotating position and are available in several
  • Banners may be animated
  • Banner Plans are available for 12 months and for 6 months.
  • Discounted rates available on 12-month banner ads for hosting clients

Nantucket eNewsletter:
Emailed 7 times a season (between April and December) to more than 21,000 subscribers, who are primarily long-time visitors to the island, this eNewsletter covers many aspects of Nantucket and has an impressive average open rate of 32%. Email us for pricing on Banner Ads and Editorial-Style Ads.

Blog Posts:
We offer Blog Posts as an add-on for advertisers. You can be featured in a Dedicated Blog Post with photos that are all about your business OR be included in a Theme Group Post (such as Best Romantic Inns or Vacation Ideas for Families) with other island businesses. Email us at for pricing and available dates.

Banner ad on
NEW FOR THIS YEAR…Banners are placed mid-way within articles or along the right-hand side through the site.  YOU can see examples of both here These are fixed banners.

Social Media Program with Instagram, Facebook, and Twitter
.We limit our commercial posts to no more than 3 per week, so commercial social media posts must be scheduled in advance. If you buy a Digital Package with, you will qualify to be included.


Print & digital ads are available in the Yellow Pages of ‘The Little Black Book’ and on our CALL NANTUCKET app.

For details, send an email to